Search engine optimization is a process that requires time.  If your business needs more traffic NOW, then a pay per click or an eMail campaign (or both) may be required to jump start sales.

An Internet Marketing Campaign can:

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We work with you to identify the best opportunities, the right keywords being used in the market, and using analytics software measure performance to improve results.

While customized search engine marketing solutions can be costly, it sometimes is the only way to increase sales immediately.  Our program often includes a mix of social networking on sites like Twitter and Facebook, along with classified ads strategically placed and pay-per-click advertising.

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• Keyword Research and Selection
• Page Content Optimization
• Competitor Analysis
• Social Networking
• Inbound Link Building
• Site Performance Tracking

Website Marketing Partner

We measure success by a marketable increase in web originated sales. We seek a deep understanding of your business, target customer, and marketing strategies. If you don’t have these, we will help you develop them!

Working With You

Working collaboratively in the optimization process, we teach you how to correctly create new page content from the beginning. This lessens the need to hire us for on-going site support. We become your sounding board for ongoing site development and growth, saving you money and making your website a stronger, more cohesive marketing tool.

Search Engine Optimization Takes Time

Optimizing your website is not like turning on a light switch. The search engines will take their time indexing your site as a precaution to protect their user base. We follow industry guidelines very closely and work with search engine developers throughout the country to stay on top of current trends.

Never Ending Change

Search Engine Optimization is the beginning, not the end. Search engine technology changes, internet traffic changes and your competitors are always changing; your web site must grow and change with the times.

We keep our prices low so you feel comfortable turning to us when needed. We work with you on a month-to-month basis and communicate with you in advance for each task.

Read the complete story at:
http://lastwatchdog.com/unstoppable-phishing-attacks-blanket-facebook-twitter/

http://news.bbc.co.uk/2/hi/programmes/click_online/8297237.stm

The gist is this – Iceland has more electricity than it can use, and its produced from geothermal, so there’s no carbon produced by making it.  Plus, the cool temperatures can help keep all those servers cool with no air-conditioning costs.  Iceland is busy laying fibre optic cables to North America and Europe so they can house big server farms and bring those jobs to the island.  Seems like a good idea to us!

First, what is a business blog? It’s a type of web site. It presents writing, pictures, videos, links to other websites, and eMail accounts in a conversational approach.  The true power of a business blog is actually in the software running your website…

We’ve all driven down Highway 1 or 101 and seen the billboards.  Those billboards work just like many current websites.  They are static marketing elements you must pass by in order to see.

On the internet, we all use search engine to find things we are interested.  Pew Internet & American Research Project concludes 82% of American Adult Internet Users go to search engines to find information on products or services.  The search engines, wanting to keep searchers, scourer the internet looking for information to present (i.e. index).

Going back to our billboard analogy, the search engines must drive by your billboard (i.e. visit your website) on a regular basis and “read it” to know of any changes.  The true power of the business blog site resides in the technology that “notifies” the search engines of changes to your website.

Changing your website over to WordPress, like I recently did for Computer Studios,  is inexpensive. In the long run, will help your business gain more consumers of your knowledge.  Expanding your perceived level of expertise is the primary effort of business blogging.

Happy Blogging

Ed Bejarana
Computer Studios

If Bud Abbott and Lou Costello were alive today, their infamous sketch,

“Who’s on first?” might have turned out something like this:

COSTELLO CALLS TO BUY A COMPUTER FROM ABBOTT

ABBOTT: Super Duper computer store. Can I help you?

COSTELLO: Thanks. I’m setting up an office in my den and I’m thinking about buying a computer.

ABBOTT: Mac?

COSTELLO: No, the name’s Lou.

ABBOTT: Your computer?

COSTELLO: I don’t own a computer. I want to buy one.

ABBOTT: Mac?

COSTELLO: I told you, my name’s Lou.

ABBOTT: What about Windows?

COSTELLO: Why? Will it get stuffy in here?

ABBOTT: Do you want a computer with Windows?

COSTELLO: I don’t know. What will I see when I look at the windows?

ABBOTT: Wallpaper.

COSTELLO: Never mind the windows. I need a computer and software.

ABBOTT: Software for Windows?

COSTELLO: No. On the computer! I need something I can use to write proposals, track expenses and run my business. What do you have?

ABBOTT: Office.

COSTELLO: Yeah, for my office. Can you recommend anything?

ABBOTT: I just did.

COSTELLO: You just did what?

ABBOTT: Recommend something.

COSTELLO: You recommended something?

ABBOTT: Yes.

COSTELLO: For my office?

ABBOTT: Yes.

COSTELLO: OK, what did you recommend for my office?

ABBOTT: Office.

COSTELLO: Yes, for my office!

ABBOTT: I recommend Office with Windows.

COSTELLO: I already have an office with windows! OK, let’s just say I’m sitting at my computer and I want to type a proposal. What do I need?

ABBOTT: Word.

COSTELLO: What word?

ABBOTT: Word in Office.

COSTELLO: The only word in office is office.

ABBOTT: The Word in Office for Windows.

COSTELLO: Which word in office for windows?

ABBOTT: The Word you get when you click the blue “W”.

COSTELLO: I’m going to click your blue “W” if you don’t start with some straight answers. OK, forget that. Can I watch movies on the Internet?

ABBOTT: Yes, you want Real One.

COSTELLO: Maybe a real one, maybe a cartoon. What I watch is none of your business. Just tell me what I need!

ABBOTT: Real One.

COSTELLO: If it’s a long movie, I also want to watch reels 2, 3 and 4. Can I watch them?

ABBOTT: Of course.

COSTELLO: Great! With what?

ABBOTT: Real One.

COSTELLO: OK, I’m at my computer and I want to watch a movie. What do I do?

ABBOTT: You click the blue “1″.

COSTELLO: I click the blue one what?

ABBOTT: The blue “1″.

COSTELLO: Is that different from the blue “W”?

ABBOTT: The blue “1″ is Real One and the blue “W” is Word.

COSTELLO: What word?

ABBOTT: The Word in Office for Windows.

COSTELLO: But there are three words in “office for windows”!

ABBOTT: No, just one. But it’s the most popular Word in the world.

COSTELLO: It is?

ABBOTT: Yes, but to be fair, there aren’t many other Words left. It pretty much wiped out all the other Words out there.

COSTELLO: And that word is real one?

ABBOTT: Real One has nothing to do with Word. Real One isn’t even part of Office.

COSTELLO: STOP! Don’t start that again. What about financial bookkeeping? You have anything I can track my money with?

ABBOTT: Money.

COSTELLO: That’s right. What do you have?

ABBOTT: Money.

COSTELLO: I need money to track my money?

ABBOTT: It comes bundled with your computer.

COSTELLO: What’s bundled with my computer?

ABBOTT: Money.

COSTELLO: Money comes with my computer?

ABBOTT: Yes. No extra charge.

COSTELLO: I get a bundle of money with my computer? How much?

ABBOTT: One copy.

COSTELLO: Isn’t it illegal to copy money?

ABBOTT: Microsoft gave us a license to copy Money.

COSTELLO: They can give you a license to copy money?

ABBOTT: Why not? THEY OWN IT!

(A few days later)

ABBOTT: Super Duper computer store. Can I help you?

COSTELLO: How do I turn my computer off?

ABBOTT: Click on “START

We build websites for small businesses which are visually effective, search engine friendly, and easy to navigate and maintain– at an affordable price!

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Use the full power of the internet to grow your business at an amazing price. Our website package includes:

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We do not out-source any web development work. It is all done in-house! Our cost structure allows us to deliver amazing service at an even more amazing price. We can also build you a sample website of your own so you can try out WordPress using a custom built theme to expand the brand of your company for under $600.

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We build effective business websites for small businesses. Working as a team, we bring technical know-how and business savvy together with your industry expertise, saving time in the development process.

The Robot Arm of the Law Grows Longer
by Noel Sharkey

The longer version:

Without turning this too much into a lesson on networking, here’s how it works.  Computers and web browsers don’t work on names, even though it looks that way. They work with IP addresses, and here in the US, most are still a set of four number separated by periods. Example: 63.249.122.76 is an IP address. It’s the IP address of this web page.

When you type in a name of a web page, your computer begins a process of asking “what does that name mean?” and getting an answer in the form of the four numbers.  When you typed in the www.computer-studios.com address of this page, or clicked on a link that brought you here, your computer asked another computer,  called a DNS Server, for the numbers that are the IP address of this web page – 63.249.122.76.  The name of that computer it asked is a DNS name server.  Every Internet Service Provider (ISP), like PacificBell/SBC/AT&T, Cruzio, or got.net has to provide one or more DNS server. The process of converting a name, like  http://www.computer-studios.com into the number 63.249.122.76 is called DNS resolution, and it goes on all the time when you’re browsing the Internet on your computer.

The bad guys want control of your computer. Why? Because they can make money using it as their own.  Not a lot for one PC, but they’re after control of thousands.  They are hiring smarter and smarter computer guys to accomplish this goal. Consequently, the techniques they’re using to try to get control of your computer(s) are more advanced than ever. They can make money by renting out the use of your computer to other people, who can use it to do evil in the world.

One of the ways they figured out how to do this is to get your ISP’s DNS servers to provide you with wrong information.  Instead of handing your computer back the accurate, true address of a web page you’ve just requested, they have figured out how to get that DNS server to give you the address of a web server they control! That web server  publishes a web page that looks like the real one (or maybe not – you might not know what the page is supposed to look like).  Big difference, though. The fake web page has content in it that will install bad, unwanted programs into your PC.  All you had to do was view the page. (As I said, the bad guys have hired better and better talent.)

So, how does OpenDNS fix this problem? You (or we) configure your PC or network of PCs to get the DNS resolution from the secure DNS name servers at OpenDNS.  There are two DNS name server addresses -  208.67.222.222 and 208.67.220.220.  There is no software to install. There’s an excellent set of instructions at the OpenDNS site that will show step-by-step what to do to make this change. You can change back at any time.  The service, at our level, is free. They sell it to larger companies.

Once you’ve made these changes, how does it work?  You browse the way you always have, using the browser of your choice.  When you open a web site, your computer asks the OpenDNS servers for those 4-digit IP addresses.  Here’s the difference – they’ve kept track of sites that have recently been compromised. If you request one, you’ll get a page from OpenDNS that tells you this, instead of the infected or compromised page. The page they provide has a bit of advertising on it.  That is how the service can be “free.”  And because you don’t actually visit the web page that has the garbage in it, your PC doesn’t get infected.

To make a metaphor, it’s like being in the airport, ready to get on a plane. As you walk up to the ticket counter to check in, an assistant at the counter sees you’re wearing the secret decoder ring that identifies you as a member of the club and says – “Don’t get on this plane. That guy there in the argyle sweater? He’s coming down with the flu and is super contagious right now.  You don’t even want to be on the same plane with him.”   And presto – you take the advice, get on a different plane and don’t get the flu.

If you go a step further, and sign up for a free account, and register your computer or your network with them, then you can get reports that will tell you exactly which web sites were avoided.  I did this. I’m also not getting as many advertisements and banner ads as a result.   You can also configure your DNS account to avoid certain types of web pages, including pornography, nudity, hate-sites, and so on.  This can be very handy for home networks.  You set up the account, and configure the Internet router to give out these DNS entries, and suddenly all the PCs on your network don’t pull up the websites with the stuff you don’t want the kids to see.  And it was free.  Oh, yeah. You can look at the report and see the sites that weren’t displayed.

I think its very cool.  I (Warren) have been using it here and at home for a couple of months, and it works well.   If you’re not comfortable at making these changes, we can help or do it for you.   It’s definitely worth doing.

Warren Frush

• Find out what’s true, what’s not at http://www.snopes.com/ where the tagline is “Rumor has it…”  Warren uses this site a lot when he gets emails that make statements that trigger his “could that really be true?” response.  It’s also a fun read.
• Real or Fake? http://urbanlegends.about.com/ is another site that seems like they get most of it right.  Take the quiz: you may have seen any or all of these pictures in your inbox. Are they real or fake? http://urbanlegends.about.com/library/bl_image_quiz.htm
• Truth or Fiction is another site to help keep your bubble level.